Privacy Policy

This Privacy Policy sets out how Strong Analytics, LLC (“us,” “our,” or “we”) collect and use personal information from customers and other individuals (collectively, “you”) who access or use our website at and related services and/or any of our other sites, products, or services that link to this Privacy Policy (collectively, the “Services”). By using our Services, you understand that we will collect and use your personal information as described in this Privacy Policy.

This Privacy Policy does not apply to any third-party websites and apps that you may use, including any linked to in our Services. You should review the terms and policies for third-party websites and apps before clicking on any links.

Our Services use pretrained machine learning models to enable users to input data and receive back classifications, labels and other outputs. The Services use an API for both receiving the data input and providing the output. As part of our Services, we collect and record the input (request) data received by the API, the output (response) data returned by the API, and meta-data for each API request such as the endpoint, enabled models, and response time. We also collect and record information about who uses the Services and the devices those persons use.

1. How We Collect Personal Information

You have choices about whether you visit our sites or provide personal information to us. If, however, you do not provide us with certain personal information, you may not be able to use some parts of our Services. For example, if you do not form an account, then you will not be able access the core functionality of our Services. For choices you may have, please see Section 5 of this Privacy Policy.

Personal Information We Collect from You

You provide us with personal information about yourself when you:

  • Register or log in to your account
  • Create or edit your account profile
  • Submit payment information
  • Contact us for support
  • Comment on our blogs or in community forums
  • Submit personal information for processing using our Services

Your main choice for this type of personal information is simply not providing it, such as by not creating an account. For other choices you may have, please see Section 5 of this Privacy Policy.

Examples of the categories of personal information you provide are:

  • Identifiers: name, email address, mailing address, or phone number.
  • Commercial information: billing information or services purchased.
  • Geolocation: physical location.

Personal Information We Collect Automatically

We automatically collect personal information from you and your devices when you use our Services, even when you visit our sites without logging in. For choices you may have on what information we automatically collect, please see Section 5 of this Privacy Policy.

The categories of personal information we automatically collect includes:

  • Device, Usage Information, and Product Use Data

    We collect personal information about how you use our Services and the computers or other devices, such as mobile phones or tablets, you use to access our Services. Some examples include.
    • IP address
    • Precise geolocation information that you allow our apps to access (usually from your mobile device)
    • Unique device identifiers and device attributes, like operating system and browser type
    • Usage data, such as: web log data, referring and exit pages and URLs, platform type, number of clicks, domain names, landing pages, pages and content viewed and the order of those pages, the amount of time spent on particular pages, the date and time you used our Services, the frequency of your use of our Services, error logs, and other similar information
    • Product use data, such as: data uploaded for processing, the specific Services used, and the output of those Services
  • We may use cookies, which are text files containing small amounts of information that are downloaded on your device (“Cookies”), or related technologies, such as web beacons, local shared objects and tracking pixels to store or collect information. We also allow others to use Cookies within the Services as described below. Cookies can store your preferences, your username, and help tailor advertisements.

    • Analytics: We use services like Google Analytics. They use Cookies to gather usage data and help us learn how people use our Services, such as the pages they visit and for how long and the website or page they were on before coming to one of our websites.

    For choices you have on Cookies and related technologies, please see Section 5 of this Policy. For additional information about cookies and related technologies, please go to our Cookie Policy.

Information We Collect from Other Sources

We may collect personal information about you from others, such as:

  • Third-Party Sources

    Examples of third-party sources include marketers, partners, researchers, affiliates (like companies connected to us), service providers, and others where they are legally allowed to share your personal information with us. For example, if you register for our Services on another website, the website may provide your personal information to us.

  • Combining Personal Information from Different Sources

    We may combine the personal information we receive from other sources with personal information we collect from you (or your device) and use it as described in this Privacy Policy.

We collect your personal information to provide and improve our Services and to support advertising and marketing. See Section 2 Use of Personal Information for additional information.

We may share your personal information with third parties as provided in Section 3 Personal Information Sharing.

2. Use of Personal Information

In general, we collect, use, store, and process your personal information to provide our Services, to fix and improve them, to develop new Services, and to market our company and our products and Services. Here are some examples of how we use the personal information we process:

  • Provide you with the Services and products you request and collect payments
  • Send you records of our relationship, including for purchases or other events
  • Record details about what happens with the Services you use
  • Create and review data about our users and how they use our Services
  • Test changes in our Services, improve our Services, and develop new features and products
  • Fix problems you may have with our Services, including answering support questions and resolving disputes
  • Manage the Services platform including support systems and security
  • Prevent, investigate and respond to: fraud, unauthorized access to or use of our Services, breaches of terms and policies, or other wrongful behavior
  • Comply with legal obligations
  • Meet legal retention periods

Other Uses. We may combine the personal information we collect (“aggregate”) or remove pieces of personal information (“de-identify”) to limit or prevent identification of any particular user or device to help with goals like research. This Privacy Policy does not apply to our use of such aggregated or de-identified information.

Lawful Basis for Processing Your Personal Information. If European data protection law applies and we act as a controller, our lawful basis for collecting and using the personal information described in this Privacy Policy will depend on the personal information concerned and the specific context in which we collect or use it. Please refer to the EU Supplement provided in Section 7 of this Privacy Policy for additional information.

We normally collect or use personal information from you or others only where we have your consent to do so, where we need the personal information to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. In some cases, we may have a legal obligation to collect or retain personal information or may need the personal information to protect your vital interests or those of another person. For example, when we:

  • Use personal information to create and manage an account, we need it in order to provide relevant Services.
  • Gather usage data and analyze it to improve our Services, which we do based on our legitimate interest in safeguarding and improving our Services.

If you have questions about or need further information concerning the lawful basis on which we collect and use your personal information, please contact us using the contact details provided in Section 10 of this Privacy Policy.

3. Personal Information Sharing

We do not disclose your personal information to any third party in a manner that would be considered a sale under applicable laws.

We share personal information as follows:

  • Service Providers: We share your personal information with other companies we use to support our Services. These companies provide services like authentication systems, payment support, and customer support. We have contracts with our service providers that address the safeguarding and proper use of your personal information.

  • Public or Government Authorities: We may share your personal information to follow applicable law or to respond to legal process (like a subpoena). We also may share your personal information when there are threats to the physical safety of any person, violations of this Privacy Policy or other agreements, or to protect the legal rights of third parties, including our employees, users, or the public.

  • Business Transactions: We may share your personal information during a corporate transaction like a merger, or sale of our assets, or as part of the due diligence for such contemplated transactions. If a corporate transaction occurs, we will provide notification of any changes to control of your personal information, as well as choices you may have.

  • Consent: We may share your personal information in other ways if you have asked us to do so or have given consent. For example, with your consent, we post user testimonials that may identify you.

Your personal information may also be shared as described below:

  • Other users: When you access our Services through a “team” account (i.e., one account with multiple users), each team member will be able to access, use, or edit content in your account, including any personal information.

4. Retention of Personal Information

We keep your personal information for no longer than necessary for the purposes for which it is processed. The length of time for which we retain personal information depends on the purposes for which we collected and use it and/or as required to comply with applicable laws. Where there are technical limitations that prevent deletion or anonymization, we safeguard personal information and limit active use of it.

See Section 5 for choices about storage of your personal information.

5. Your Choices

This section describes many of the actions you can take to change or limit the collection or use of your personal information.

  • Profile: You are not required to fill out an account profile unless you create an account. If you do, you can access and review this personal information. If any personal information is inaccurate or incomplete, you can make changes in your account settings.

  • Cookies and Other Related Technology: You can decline cookies through your browser settings. However, if you decline cookies, you may not be able to use some parts of our Services.

    • To change how Google Analytics collects and uses your personal information, you may install the Google Analytics Opt-Out Browser Add-On by clicking here.
    • We do not recognize or respond to browser-initiated Do Not Track signals

For more information on Cookies, Advertising, and Choices visit our Cookie Notice.

  • Device and Usage Information If you do not want us to see your device location, you can turn off location sharing on your device, change your device privacy settings, or decline to share location on your browser.

  • Closing Your Account: If you wish to close your account, please contact us at or via any method posted on or made available via the Services.

  • Complaints: We are committed to resolving valid complaints about your privacy and our collection or use of your personal information. For questions or complaints regarding our data use practices or Privacy Policy, please contact us at

6. Deleting your Personal Information

If you would like to delete your account and all associated personal information, please contact with the subject "User Data Deletion Request".

7. Children's Privacy

Our Services are not designed for and are not marketed to people under the age of 16 (“minors”). We do not knowingly collect or ask for personal information from minors. We do not knowingly allow minors to use our Services. If you are a minor, please do not use our Services or send us your personal information. We delete personal information that we learn is collected from a minor without verified parental consent. Please contact us at if you believe we might have personal information from or about a minor.

8. Your Privacy Rights

You may have certain rights related to your personal information, subject to local data protection laws. These rights may include:

  • You can access and review personal information associated with your account at any time by contacting us at You also can request the following information: how we collect and use your personal information and why; the categories of personal information involved; the categories of recipients of your personal information; how we received your personal information and its source; our business purpose for using your personal information; and how long we use or store your personal information or the manner in which we determine relevant retention periods. In addition, you have the right to request for such data to be provided in a structured, commonly used, and machine-readable format.
  • You have a right to correct your personal information.
  • In certain situations, you can ask that we delete/erase or stop using your personal information (and object to use of your personal information) or export your personal information. Furthermore, you can object to further processing of your personal information in any of the following events: (i) you state that the personal information we have about you is incorrect (but only for as long as we are required to check the accuracy of the relevant personal information), (ii) there is no legal basis for us to process your personal information or you object to the further processing of your personal information (but only until or unless we have a prevailing interest or legal obligation in processing your personal information), or (iii) we no longer require your personal information but you request us to retain such data in order to claim or exercise legal rights or to defend against third party claims.
  • Where we rely on your consent to process your personal information, you have the right to decline consent and/or if provided, to withdraw consent at any time. This will not affect the lawfulness of processing prior to the withdrawal of your consent.
  • Where we rely on our legitimate interest to process certain parts of your personal information, you have the right to object to such processing at any time. If you do so, we will cease using your personal information and remove it from our systems unless such personal information is permitted to be used by us for another purpose set out in this Privacy Policy or we determine and demonstrate a compelling legitimate interest to continue in processing your personal information.
  • You have a right to provide us with guidance on the use, storage, and deletion of your personal information after your death.
  • You have a right to raise questions or complaints with your local data protection authority at any time.
  • You may have the right to receive information about the financial incentives that we offer to you. You also have the right to not be discriminated against (as provided for in applicable law) for exercising certain of your rights.

We will take reasonable steps to verify your identity. If you have an account with us, we may verify you through your login of your account. If you do not have an account with us, we may seek a confirmation by email or seek other identification information, including government-issued identification, to verify your identity.

You may authorize an agent to make a request to us on your behalf and we will verify the identity of your agent or authorized legal representative by either seeking confirmation from you or documents that establish the agent’s authorization to act on your behalf.

Please note your rights and choices vary depending upon your location. Certain personal information may be exempt from such requests under applicable law. We need certain types of personal information so that we can provide the Services to you. If you ask us to delete it, you may no longer be able to access or use our Services.

If you wish to exercise these rights, please contact us at

EU Supplement

If you are an EU citizen and/or are accessing our website in the European Economic Area, then this EU Supplement may apply in addition to the above.

We collect and process personal information about you only where we have legal basis for doing so under applicable EU laws, including under the EU General Data Protection Regulation. The legal bases depend on the Services you use and how you use them. This means we collect and use your personal information only where:

  • we need it to provide you the Services;
  • it satisfies a legitimate interest (which is not overridden by your data protection interests), such as for our internal research and development, to market and promote the Services and to protect our legal rights and interests;
  • you give us consent to do so for a specific purpose; or
  • we need to process your personal information to comply with a legal obligation.

If you have consented to our use of personal information about you for a specific purpose, you have the right to change your mind at any time, but this will not affect any processing that has already taken place. Where we are using your personal information because we or a third party (e.g., your employer) have a legitimate interest to do so, you have the right to object to that use though, in some cases, this may mean no longer using the Service(s).

The personal information that you provide us is collected, transmitted, and/or stored in the United States, or elsewhere around the world, including locations outside of the country or jurisdiction where you are located, for processing consistent with the purposes above. We will implement appropriate contractual measures to ensure that the relevant third parties outside the European Economic Area provide an adequate level of protection to your personal information as set out in this Privacy Policy and as required by applicable law.

9. How We Protect Your Personal Information

To keep your personal information safe, we use physical, electronic, and managerial tools. We apply these tools based on the sensitivity of the personal information we collect, use, and store, and the current state of technology. We protect your personal information through technical and organizational security measures to minimize risks associated with data loss, misuse, unauthorized access, and unauthorize disclosure and alteration. However, no method of transmission over the internet, or method of electronic storage, is 100% secure. We cannot, therefore, guarantee its absolute security.

10. Changes to This Policy

We may amend this Privacy Policy to reflect changes in the law, our business, our Services, our data collection use and practices, or advances in technology. Our use of the personal information we collect is subject to the Privacy Policy in effect at the time such personal information is used. We will provide notice of such changes by updating the effective date listed on this Privacy Policy. It is your responsibility to check this Privacy Policy frequently to view any amendments. Your continued interaction with us in the activities covered above will be subject to the then-current Privacy Policy.

11. How to Contact Us

For questions or complaints regarding our use of your personal information or Privacy Policy, please contact us at or Strong Analytics, LLC, Attention: Privacy Team, 2045 W Grand Ave Ste B, PMB 45392, Chicago, IL 60612.

Effective Date: October 19, 2020

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